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Finance
In a money product, the scariest screen has to be the clearest.
Retail investing, where a confusing confirmation is not a usability issue. It is someone’s rent.
- Finance
- Robinhood
- Within 2013 — 2019
- Product & UX leadership
ACME · illustrative
$104.15+1.82% today
Buy ACME
Shares
3
Estimated cost$312.45
Change the quantity, then review. The sentence is the design.
The screens.
The calls I made.
Show the consequence before the confirmation.
The review step says, in one sentence, what is about to happen to the person’s money. If that sentence is hard to write, the flow is wrong.
One number, one meaning.
Price, cost, value and return never share a label or a position. People act on the first number they see.
Design the bad day first.
Halts, failed transfers and restricted accounts get the same craft as onboarding. Trust is built on the screens nobody demos.
Regulation is a reader too.
Disclosures are written and placed so that a customer and a compliance officer would both call them clear.